Ranking by Total and Per-Capita Chocolate Consumption (kg/year)
This is a very interesting statistic that reveals chocolate consumption habits around the world! Here is an overview of the ranking of countries by chocolate consumption, both in total volume and per capita (in kg/year).
This is a very interesting statistic that reveals chocolate consumption habits around the world! Here is an overview of the ranking of countries by chocolate consumption, in both total volume and per capita (in kg/year).
It is important to note that these figures are estimates based on data from various market research firms (such as Statista, Euromonitor, Mintel, and CAOBISCO for Europe) and may vary slightly depending on the source, the reference year (generally 2022, 2023 or estimates for 2024) and the methodology (for example, what is included in "chocolate" – confectionery only, etc.).
1. Ranking by Per Capita Consumption (kg/year):
This ranking highlights the countries where love of chocolate is most ingrained in individual consumption habits. European countries traditionally dominate this ranking.
| Rank | Country | Approximate Per Capita Consumption (kg/year) – Reference year ~2023/2024 |
|---|---|---|
| 1 | Switzerland | ~8.8 - 11.0 |
| 2 | Austria | ~8.0 - 9.0 |
| 3 | Germany | ~7.9 - 9.0 |
| 4 | Ireland | ~7.5 - 8.5 |
| 5 | United Kingdom | ~7.0 - 8.0 |
| 6 | Sweden | ~6.5 - 7.5 |
| 7 | Estonia | ~6.5 - 7.0 |
| 8 | Norway | ~5.8 - 6.8 |
| 9 | Poland | ~5.5 - 6.5 |
| 10 | Belgium | ~5.0 - 6.0 |
| - | United States | ~4.5 - 5.5 |
| - | France | ~4.3 - 5.0 |
Note: Ranges are given because exact figures vary by source and the precise year. Switzerland is almost systematically at the top.
2. Ranking by Total Consumption (Volume):
This ranking reflects the overall size of the chocolate market in each country, influenced by both per capita consumption and total population.
| Rank | Country | Approximate Total Consumption (in thousand tonnes) – Reference year ~2023/2024 |
|---|---|---|
| 1 | United States | ~1,300 - 1,500 |
| 2 | Germany | ~650 - 750 |
| 3 | United Kingdom | ~500 - 600 |
| 4 | France | ~300 - 380 |
| 5 | Russia | ~250 - 350 |
| 6 | Brazil | ~200 - 300 |
| 7 | Japan | ~200 - 250 |
| 8 | Canada | ~150 - 200 |
| 9 | Italy | ~150 - 200 |
| 10 | Poland | ~180 - 220 |
Note: These figures are orders of magnitude. The United States is generally the largest market by total volume, followed by the large European countries.
Factors Influencing Chocolate Consumption:
- Culture and Tradition: In many European countries, chocolate is deeply rooted in culinary culture and traditions (Easter, Christmas, etc.).
- Disposable Income: Higher disposable income is generally correlated with greater consumption of confectionery products.
- Climate: Colder climates are often associated with higher chocolate consumption.
- Marketing and Product Availability: A strong brand presence, product innovation and wide distribution play a crucial role.
- Health Awareness: The trend towards dark chocolate, perceived as healthier, can influence the types of chocolate consumed.
It is interesting to note that although cocoa production is concentrated in tropical countries such as Côte d'Ivoire, the bulk of consumption takes place in the developed countries of Europe and North America. This underlines the importance of export markets for producing countries and the stakes of adding value to cocoa. There is also growing consumption in emerging countries, which represents a future opportunity.
